Senior Segment Marketing Manager

Job#: 2023231

Job Description

Job Title: Senior Segment Marketing Manager

Duties: What youll do

Were looking for someone to partner closely with our sales leaders to help drive the strategy, development, and execution of innovative, buyer-focused programs to generate interest, pipeline, and revenue growth in North America.

As a strategic member of the Americas Growth Marketing Team, youll have the opportunity to design and support a full funnel go-to-market strategy for sales teams – from demand creation, to demand capture, demand acceleration, and demand support.

You will

Build deep relationships and establish credibility with sales leadership and sales teams to understand and help deliver on sales team priorities and goals Develop, execute, and optimize strategic marketing programs and campaigns, including communicating program details to enable stakeholders Partner with Corporate Marketing team, including content marketing, marketing operations, events, PR, and brand to co-develop and execute programs and initiatives Track the market for trends, benchmarks, opportunities, best practices, tools/platforms, and use that information to make recommendations to improve performance and direction of strategy Communicate feedback from the field back into the marketing organization to ensure the field has the tools and messaging they need to sell effectively Provide project leadership and work directly on projects as group or department needs dictate

Skills: Were looking for

Eight or more years of B2B marketing experience Previous experience collaborating with multiple, highly driven sales teams as demonstrated through a solid understanding of sales cycles and sales tool development A self-starter that can work independently or as part of a matrixed marketing environment Strong analytical skills, and demonstrable experience synthesizing data and making strategic decisions using Salesforce, PowerBI, intent data, etc.

Strong written, verbal, and visual communication skills, with the ability to effectively share ideas and lead discussions with a wide variety of audiences Experience designing and managing multi-channel B2B marketing programs targeting large enterprise level accounts. Must have hands-on experience building integrated marketing plans and managing marketing campaigns and tactics to completion inclusive of performance improvement retrospectives.

Ability to articulate the design and orchestration of 1:many, 1:few, and 1:1 Account Based Marketing engagements is a bonus.

EEO Employer

Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at [email protected] or 844-463-6178 .

Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing® in Talent Satisfaction in the United States and Great Place to Work® in the United Kingdom and Mexico.

Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing® in Talent Satisfaction in the United States and Great Place to Work® in the United Kingdom and Mexico.

4400 Cox Road

Suite 200

Glen Allen, Virginia 23060

Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at [email protected] (Do not submit resumes or solicit consultants to this email address). UnitedHealthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Apex Systems.