Sr. Direct Marketing Copywriter

This is a fully remote role within the US and travel will be expected and expensed as needed.W2-Only Contract (No options for C2C or 1099) - 35 hours per week for 4 monthsW2 Pay $55-58/hr, paid for hours worked

Work Samples need to be included in the submittal to include direct mail campaign samples and direct TV commercials. If these campaigns in the samples were not successful the candidate will need to explain where it missed the mark and what was learned.

Job DescriptionThis role is to create the idea and see it thru the beginning of execution.Responsible for leading direct marketing print, web, email, and television copy for Annual Enrollment and Open Enrollment sales materials.Brainstorms and collaborates with the other team leads to determine appropriate brand messaging for communications projectsDevelops and presents the best alternatives to meet cost/benefit, budget, and corporate marketing strategy requirementsFollows client content, copy, and tone of voice guidelines. Follows client guidelines so content is compliant with regulatory and trademark requirements.Edits or supervises editing of internally-developed projects for direct marketing best practices, and grammatical and factual content Hiring RequirementsCandidates need to have strong experience and understand the direct mail marketing and direct response television.Minimum of 5 years professional experience in a corporate, agency or studio design environment with increasing responsibilityMinimum of 5 years professional experience specializing in direct marketingPortfolio of produced direct marketing content including direct mail and multiple direct response TV spots 60 seconds or longerDirect marketing experience with regional or national brandsExcellent creative writing and conceptual skillsProven ability to develop fresh, original conceptsDeep knowledge of direct marketing best practicesStrong organizational and communication skills with ability to meet strict deadlinesStrong professional references

Hiring PreferencesA history of willingness and ability to lead and work collaboratively in a high-performance environmentSuccessful work performance demonstrating an ability to communicate effectively, work well with others, use productive work methods, exercise sound judgment, and display initiative and innovation on the jobLeadership experience including supervision of writers and production vendors preferred.Proficiency with Microsoft OfficeHealthcare, Medicare and/or Medicaid experience is a plus.Located in Eastern or Central time zone