Web Strategist
📋 Role Overview & Responsibilities
This is a 6-month + opportunity. It is remote and will work EST hours.Pharma experience is required for consideration.
The Omni-Channel Excellence Hub team is seeking a Web Competitive Intelligence Strategist to lead the effort in monitoring external web trends and focusing on qualitative/quantitative data gathering/insights to help us evolve into being more data-driven with respect to web evolution. This data and information are important in informing our overall commercial web strategy.
Requirements:Pharma industry experienceDigital/Web Strategy/Competitive Intelligence experience
Specific responsibilities include:• Competitive web landscape insights gathering and analysis• Gathering, cataloging and analyzing global and country web-related market research• Regulatory insights gathering, including cataloging of country-level restrictions for web• Gathering output from CX work as input into commercial web strategy• Proposal for gathering additional HCP and HCC/patient insights for web• Additional support for web team, as neededMinimum requirements:• Previous healthcare/pharma industry experience• Experience with data sets, especially competitive intelligence and/or external trends• Understanding of web analytics, Google Analytics• Independent worker and strong collaboratorDesired skills:• Experience with competitive analysis tools
Client Description:Aquent Studios is a global creative studio that delivers scale, speed and efficiency to the world’s most recognized brands. We create the work that matters the most to them—work that has a real impact on their business. As an Aquent Studio team member, you’ll have the opportunity to engage with the largest and most influential companies in the world, solving design challenges and extending their brands across tactic types and platforms, including digital design, UI/UX, video, motion, content, print design, web development, and more. If you want to do work that matters in a collaborative setting that values ingenuity and personal growth, you have found the right place!
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