Paid Social Coordinator
📋 Role Overview & Responsibilities
About Us We are creators and champions of brilliant British telly, and home to the world’s best and largest ever collection. It’s our mission to bring the best and most relevant British TV experience to fans all around the world. We are expanding fast in the media industry's liveliest sector of streaming and are currently live in North America, Australia, South Africa and the Nordics with more to come...
We’re the lovechild of BBC & ITV – so we have inherited their best traits, however as the cheeky upstart of the family we set out to be different and stand out from the crowd. We always put fans first, (because we are huge ones ourselves!) so we are relentlessly creative as well as commercially savvy and never say no to a challenge, or an adventure.
Ideas are our lifeblood, so we are welcoming and open to all of them - new shows, ways of working, new audiences, modern technology, and new ways to shout out to the world about British TV & what we do. This is where you come in…. we are on the lookout for talented individuals to join our Brit Boxer family and help us to lead and navigate the adventures ahead.
Job Purpose Reporting to the Paid Social Manager, this person will support the planning, trafficking, optimization, and reporting of paid social advertising for BritBox campaigns in the US, Canada, Norway, Sweden, Finland, Denmark and South Africa.
The ideal candidate will be data-driven, diligent, and passionate about using paid social advertising platforms to drive results. They are able to manage multiple projects simultaneously, often with competing deadlines, and to deal with a large volume of work while maintaining a high bar for quality of output. They will have direct experience working campaigns across multiple paid social platforms, and an eagerness to learn and grow as part of a small but high-performing team. They will thrive when working in a fast-paced, KPI-driven environment.
Skills and Personal Attributes ● Diligent worker, able to manage a high volume of work with a positive, can-do attitude while maintaining a high bar for quality of output.● Extremely comfortable with data● Able to manage multiple projects simultaneously, and prioritize competing deadlines● Self-starter who thrives in a fast-paced, dynamic start-up environment, with an excitement to learn and grow as part of a small team of media buying experts.● Interest in the evolving digital advertising landscape.● Fans of British TV are a plus!
Qualifications and Experience ● 1-2 years experience working in paid social, ideally at an agency or for an in-house team.● Familiarity with Meta (formerly Facebook) Ads Manager required. Experience with Twitter, Reddit or TikTok Ads, or with Google Ads or Google Campaign Manager, a plus.● Comfort using spreadsheets to manipulate data and presentation tools to visualize data.● Experience in the entertainment industry or with subscription-based clients gets extra bonus points.● Excellent academic background, with a quantitative background preferred.
Responsibilities ● Coordination of briefing and asset delivery with Creative Team● Trafficking of paid social creatives for new campaign launches across multiple platforms, territories and campaign objectives● Monitoring performance and performing creative and budget optimizations to maximize sign ups● Implementing a test-and-learn strategy to iteratively improve paid social creatives and audience targeting tactics● Supporting development of paid social strategy, including expansion to new social platforms● Working with broader Paid Media Team to support additional media channels such as Paid Search, Affiliates, Influencers, and Podcasts.● Processing invoices for social vendors
We work flexibly at BritBox, to support new markets some work may be conducted outside of US business hours to coordinate with territories in other time zones.This job spec is not exhaustive and may change from time to time in line with the evolving nature of a dynamic and growing business.
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This position is located in New York, NY with potential relocation and sponsorship assistance depending on candidate qualifications.
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