Director, Product & Offer Strategy

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

Responsible for managing and directing the product and offer strategy for Comcast Business as it relates to the development and deployment of new products and enhancements. Engages with Marketing leadership on business planning as it relates to overall performance goals and budget needs. Ensures that communication of current initiatives, offers and promotions are accurately, timely and effectively communicated. Lead liaison with network expansion teams to ensure efficient and timely activation of new service areas. Serves as liaison between Region, Division and Corporate partners to ensure that each group is informed of most recent product marketing developments and plans. Provides leadership and direction for team which may include multiple functional areas. Develops and implements strategy for functional area(s).

Job Description

Core Responsibilities

Manages and directs offer strategy, competitive and network expansion team and ensures that initiatives meet program objectives, including timely delivery of objectives.Oversee strategic product recommendations and segmentation and guide product roadmap and product positioning conversations for the division.Lead networking expansion marketing strategies in partnership with region and division partners. Manage SMB & ENT pricing strategy, competitive insights, and analytics.Serve as the product and offer SME for Regions, MarCom, and Sales EnablementParticipates in strategic plan development and building of alliances with industry partners, networks etc. as needed to achieve product growth objectives. Influences sales channel incentives through offer strategy. Consults with Marketing/Sales to identify, define, size and prioritize strategic analytics opportunities.Works closely with customer care, Sales, Finance and Legal teams to assist with development and implementation of core business, competitive and new product marketing plans and strategies to achieve all subscriber and revenue growth goals. Provides guidance to local/external analysts to ensure strategic alignment, effective use and development of resources.Oversees and develops financial models in designing packaging and pricing to ensure competitive position in market.Develops new ideas and communicates potential uses for analytics across the business. Communicates learning/recommendations and obtains buy-in from Sales, Marketing and senior leaders. Develops measurement systems for programs.Oversees the recruiting, hiring, and evaluating of the Marketing staff to ensure that the appropriate level of support is available and maintained.Maintains and improves ongoing marketing programs, analyses and reports.Consistent exercise of independent judgment and discretion in matters of significance.Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.Other duties and responsibilities as assigned.

Employees At All Levels Are Expected To

Understand our Operating Principles; make them the guidelines for how you do your job.Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.Win as a team - make big things happen by working together and being open to new ideas.Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.Drive results and growth.Respect and promote inclusion & diversity.Do what's right for each other, our customers, investors and our communities.

Disclaimer

This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

10 Years +