Copywriter

Effy Jewelry is a family-owned and operated business that has been crafting exquisite jewelry for over four decades. Founded by Effy Hematian, the brand has become synonymous with innovative design, superior craftsmanship, and unparalleled quality.

With a focus on innovation and creativity, Effy Jewelry has become a global leader in the fine jewelry industry. Its pieces can be found in major retailers and department stores worldwide, as well as a major Fine Jewelry name in the Maritime & Cruise industry with over 150 Land & Cruise Line based Stores.

We are looking for a talented Copywriter who will rise up to the challenge of supporting the creative development of a well-established jewelry brand. The Copywriter will understand the business needs, create relevant campaigns, and design projects with the target audience in mind. This role will partner with internal stakeholders to discuss and establish the project scope, research current trends, and target behavior, and design the project's visual aspect from the initial planning stages until the final campaign is presented and delivered.

Key Responsibilities

Work closely with the entire creative team on print to digital assets to ensure the message is clear for each project.Develop brand messages for all digital marketing channels including e-commerce, social media, performance, and digital mediaCollaborate with brand marketing, e-commerce, and graphic design teams to develop relevant product stories and experiencesHelp establish a brand voice that can be used 360Pitch content ideas during meetings for both big seasonal concepts and daily assetsWrite engaging copy for subject lines, editorial emails, homepages, and landing pagesCraft the tone for social copy in both organic and paid campaigns with strategic recommendOwn process of creating and editing all copy needs for the brand, from briefing to proofreading and QA testingWork closely with project manager to construct and adhere to timelines for all relevant projects and initiativesConduct regular market research to draw inspiration and learnings for telling brand stories

Requirements

4-7 years of relevant copywriting or editorial writing experienceExcellent communication and a broad range of writing skills, from creative to technicalStrong proofreading abilities with extraordinary attention to detail and technical informationHighly organized while remaining flexible to meet business needsJewelry copywriting experience is preferred but not required

Effy Jewelry is committed to diversity in its workplace and is proud to offer equal employment opportunities to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, veteran status, or any other legally protected characteristic in the location in which the candidate is applying. Effy Jewelry applicants are assessed solely on their qualifications for the role, without regard to disability or need for accommodation.