Director of Social Media
📋 Role Overview & Responsibilities
Our client, a contemporary women’s fashion lifestyle brand, is seeking Director of Social Media to join their team. Seeking an entrepreneurial leader to develop and implement content strategies, platform innovations and drive social media growth, engagement and results.
Responsibilities:Develop effective strategies for Social Media aligned with the brand's voice and mission.Implement multi-channel strategies to drive revenue growth and increase traffic.Managing the content calendar, overseeing social media deliverables, and leading daily activities to maintain presence across various platformsLead and inspire the Creative team to produce compelling brand content.Build and manage a measurable social influencer program to enhance brand engagement.Analyze performance data, optimize strategies, and deliver actionable insights.
Qualifications:5+ years of experience directly overseeing social media marketing, ideally within fashionDeep understanding and enthusiasm for fashion, current trends, cultural shifts, and social media dynamics that impact consumer behaviors.Preferred background and understanding of content creation, including skills in shooting and editing content.Profound knowledge of the influencer landscape and capability to suggest relevant talent aligned with brand objectives.Strong problem-solving skills with a creative and strategic mindset.Excellent communication skills, both written and verbal.Bachelor’s degree in business, marketing, communications, or related field preferred.Experience and connections with talent and influencers are valuable
Salary: $110,000-$140,000 Commensurate with experience
Please send your resume and portfolio for consideration.
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