Social Media Marketing Manager

GolfRoots is one of the fastest-growing e-commerce companies in the golf industry, driven by the mission to make golf more accessible through affordable pre-owned golf clubs and sets online. Our social media is a fundamental part of our strategy. We use social to relate with and interact with our customers and community while demystifying golf equipment, etiquette, rules, and instruction.

With almost zero background in social media, we've built a following of well over 160k followers, 150k+ of which we gained in the past 365 days.

We are looking for someone to take us to the next level, and join us to reshape the golf industry and break down every barrier on the path to accessibility.

Grow the game from the ground up. If that is something that excites you, then this might be the place for you.

Our work environment includes:- Amazing snacks ;)- Lively and relaxed atmosphere (there is never a dull day at GolfRoots)- Flexible working hours- Casual work attire (if you can wear it on the course or even at the range, it's ok for us!)- Regular social events (lunches, team events, golf, etc.)- In-office/warehouse golf simulator- On-the-job training (don’t worry if you are not a super experienced golfer)- Growth opportunities (we are growing and we want our team to grow with us)

Responsibilities- Develop and implement social media strategies to increase brand awareness and engagement (followers, video views, etc.)- Create and curate engaging content for various social media platforms (TikTok, Youtube, Instagram, LinkedIn etc.)- Design graphics and visuals for social media posts using Adobe Creative Suite, Canva or a similar product- Research industry trends and competitor analysis to inform social media strategy- Collaborate with team to ensure brand consistency across all channels (paid ads, SEO, etc.)- Monitor and analyze social media metrics to track the effectiveness of campaigns- Stay up-to-date with the latest social media trends, tools, and best practices- Engage with followers, respond to comments, and address customer inquiries or concerns- Collaborate with influencers, partner brands, and brand ambassadors to expand reach and engagement

Requirements- Proven work experience as a Social Media Manager or similar role- Proficient in graphic design and content creation for social media platforms- Strong knowledge of Photo Editing and Video Editing and Graphic Design tools- Excellent research skills to stay informed about industry trends and competitor activities- Solid understanding of social media marketing principles and best practices- Exceptional writing, editing, proofreading, and communication skills- Familiarity with social listening tools to monitor brand mentions and sentiment analysis- Ability to analyze data and draw actionable insights from social media metrics- Experience managing social media advertising campaigns on platforms like TikTok, Youtube, Facebook, Instagram, X, LinkedIn, etc.