Associate Director, Social
π Role Overview & Responsibilities
Overview
The Company
Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.
Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.
Associate Director, Social
As a leader on the Social team, the Associate Director will wear many hats. Associate Director will be instrumental in developing strategies, planning, and ensuring proper implementation of digital marketing programs to meet and exceed client goals. A successful Associate Director will have great attention to detail and be able to take complete ownership of educating junior team members and getting tasks completed to bring value to our clients.
Qualifications
5+ years of experience in a complex, technical product environment, including at least 3 years of management experienceIn-depth understanding of social media campaign management and optimization practicesExperience leading large accounts within an agency in an integrated fashion (collaboration, data-sharing, co-leading efforts focused on client satisfaction, growth, performance vs KPIβs)Exceptional ability to manage and develop a cohesive team in a fast-paced environment while maintaining a high level of stress toleranceExcellent relationship-building with internal and external stakeholdersAbility to thrive in start-up environment with high client demandsStrong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-viewHighly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills.High levels of integrity, autonomy, and self-motivation
Responsibilities
Client Management
Owning key client relationships for all aspects of paid social - ensuring trust in agency and team to drive data-driven resultsAssisting Director with receipt and disseminating ongoing client deliverables as well as ad hoc requestsRunning point on long term strategic plans respective of the clientβs business goals including but not limited to annual and quarterly planning, QBRs and EOC reportsFacilitating and leading in person meetings on a monthly/quarterly basis to build and maintain a deep-rooted partnership driving excitement for paid social opportunitiesLeading the development and execution framework of innovative paid social media plans respective of client objectivesDemonstrating ability to present strategies, plans and pitches to all level of clientsBringing new proactive ideas to help meet client goals and grow business
Team Management
Developing, training, coaching and motivating team of Assistants, Strategists, and SupervisorsFostering the highest level of understanding of the inner workings of the account and client needs to be able to provide continued direction to the junior members of the teamEstablishing oneself as the social media expert and act as a resource for advisory for the teamContinually working with Director to identify gaps in resources and reallocate based on client needsHelping design and driving excellent quality control checks and ensure they are adopted and implementedDriving ongoing communication and processing between internal as well as external stakeholders to collectively attain client objectivesWorking closely with the supervisor to properly manage teamβs bandwidth, redistributing work as neededWorking closely with the supervisor to help prioritize tasks fluidly based on client directionDemonstrating appropriate judgment through proper escalation and strong problem-solving skillsPrioritizing and managing priorities and ad-hoc requests to ensure they are executed on time and to client expectations by entire client team
Strategy & Analytics
Possessing capability to tell a story through analyzing and applying data trendsConstructing data driven decks that display performance and optimization/future planning considerationsRecommending innovative strategic and media tactics consistent with media and content briefingBuilding and maintaining strong relationships with vendors, including Facebook, Twitter, LinkedIn, Snapchat, etc.Working closely with the Digital and Strategy leads to foster synergies between social and digital opportunitiesProactively seeking out for media opportunities and/or industry news to develop sharp and up-to-date approach to media planning, and disseminate across the teamWorking together with the management to identify and grow incremental business opportunitiesHelping identify test and learn opportunities in line with client business objectives
Compensation Range: $80,000 - $125,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, Benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependence Care Flexible Spending Account, vacation, sick, personal days, paid parental leave, and paid medical leave, STD/LTD insurance benefits.
Hearts & Science is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
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This position is located in New York, NY with potential relocation and sponsorship assistance depending on candidate qualifications.
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