Marketing Specialist

Purpose:To promote and strengthen the Kate Marker Home and Interiors voice using digital platforms by storytelling, strategy and visual marketing. The curator of our brand's social channels.

RoleIn the Social Media Marketing role, you are working in a close collaborative team environment while interacting effectively with partners. The outcome of your contribution builds awareness of the brand by developing and executing on marketing strategies to meet consumer needs — and maximize profits.We are seeking a talented Social Media Manager and Content Creator to meticulously curate our social media presence. Your mission is to portray our company image in a cohesive and elevated manner to achieve our marketing goals.As a Luxury Social Media Manager, we expect you to be at the forefront of the latest digital technologies and social media trends. Your excellent communication skills should be coupled with the ability to express our company’s views with creativity and a refined touch.Ultimately, you should orchestrate our social media presence, ensuring high levels of web traffic and customer engagement with a focus on luxury aesthetics.

ResponsibilitiesOversee all marketing campaigns for the company.Execute weekly SMS, newsletter, Instagram, Pinterest and other various social media channels the company is engaging.Conduct research on current benchmark trends and audience preferences in the luxury spaceDesign and implement a social media strategy that aligns with our business goals, emphasizing sophisticationSet specific objectives and meticulously report on ROIGenerate, edit, publish, and share engaging content daily, showcasing originality with a touch of luxury (e.g., text, photos, videos, and news)Monitor SEO and web traffic metrics to ensure a seamless luxury experienceCollaborate with cross-functional teams, such as marketing, sales, ecommerce, and customer service, to ensure a consistently refined brand presenceCommunicate with followers, responding to queries in a timely and luxurious manner while monitoring customer reviewsOversee social media accounts’ design with an emphasis on sophisticated aesthetics (e.g., Facebook timeline cover, profile pictures, blog layout, IG, Pinterest, etc.)Propose and implement new features to develop brand awareness, including upscale events and promotionsStay up-to-date with current technologies and trends in social media, design tools, and applications in the luxury sector