Digital Marketing Manager
📋 Role Overview & Responsibilities
- Please note, this is an in-person role in our Chicago office. No remote work offered.
Maria Pinto is an exciting, fast-growing women's ready-to-wear collection from Maria Pinto, the fashion designer known for dressing some of the world's most stylish women, including First Lady Michelle Obama, Brooke Shields, and Oprah Winfrey. Inspired by urban architecture and design, Maria Pinto embodies a clean, minimalist aesthetic, empowering women with fashion that is highly functional, versatile, and chic. This is a unique opportunity to join a company early enough to make a huge impact and share the rewards of success, but also to have the confidence associated with a strong brand like Maria Pinto, with a product that is resonating well with the target customer, and sales that are growing fast.
The Digital Marketing Manager will translate data into specific, actionable insights and strategies that will enable us to optimize sales, profits, efficiencies, and customer engagement. There is a tremendous opportunity for growth in this role.
This position requires a strong combination of exceptional analytical abilities, strategic thinking, meticulous attention to detail, common sense business acumen, excellent communication skills, and outstanding collaboration with multiple cross-functional teams.
Key responsibilities include but are not limited to
Email MarketingAnalyze email marketing campaigns and run A/B testingIdentify trends, risks, and opportunities. Recommend specific strategies and actions that will enable us to optimize sales and customer engagement.Liaison between freelance copywriter and graphic designer to create weekly newsletters
Social Media Work with third party company regarding paid advertisements Oversee Google AnalyticsDevelop and maintain social media content for organic Instagram page
EcommerceManage web updates when a new collection launches:Update homepage slider, videos, and linksCreate collection & product pagesUpdate product metafieldsBasic knowledge of coding is a plusCommunicate opportunities for site improvementsWeekly website audit
App ManagementOversee app integrationApparel MagicKlaviyoShopify
Office SupportServe as IT liaison for the office – working with outsourced IT consultants to resolve issues, ordering and setting up new hire work stations.
RequirementsBachelor's Degree3+ years of digital marketing management2+ year(s) of email marketing experience is a mustKnowledge of Shopify and/or Apparel Magic is a huge plus (Familiarity with other fashion ERP systems would be acceptable)Digital Marketing experience - leveraging SEO insights and lifecycle marketing is a huge plusHigh level of proficiency with Excel including data manipulation/organization and modeling/forecastingDetail-oriented with strong organizational skillsNatural ability to think /problem solve logically and communicate effectivelyAble to multitask, prioritize and delegate work effectivelySelf-starter and has the ability to build trust, confidence and exceptional working relationshipsTeam player with a “no task is too small” attitudeEnjoys working in a fast-paced and ever-changing environment
Salary$75,000 - 100,000 / yearThe relevant base salary will vary depending on a wide range of factors that are considered in making compensation decisions, including but not limited to, skill sets, experience, training, degrees, and certifications.
Frequently Asked Questions
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Click the “Apply for this Position” button on this page to submit your application directly to Maria Pinto without recruitment intermediary fees.
Is this position eligible for remote work or visa sponsorship? ▼
This position is located in Chicago, IL with potential relocation and sponsorship assistance depending on candidate qualifications.
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