Head of Marketing

Location: Los Angeles, CAAbout Ovii:Ovii is a 100% female founded forward-thinking, health company focused on delivering treatment solutions for PCOS through a direct-to-consumer, subscription-based model.Position Overview:We are searching for a Performance Marketing Specialist with expertise in paid advertising platforms to join our marketing team. This role is focused on crafting, managing, and optimizing campaigns across paid search, paid social, and other digital advertising channels to drive lead generation and customer acquisition.Key Responsibilities:Develop and execute performance marketing strategies to increase customer acquisition and optimize ROI.Manage paid media budgets and campaigns across platforms such as Google Ads, Facebook, Instagram, and LinkedIn.Conduct detailed keyword research, ad group structuring, and A/B testing for ads and landing pages.Monitor and analyze campaign performance data to continually optimize toward performance metrics and business goals.Work closely with the content and creative teams to develop impactful ad creatives and landing page designs.Collaborate with analytics to ensure all campaigns are properly tracked and reported.Stay current with PPC and paid social best practices, strategies, and industry standards.Qualifications:Bachelor’s degree in Marketing, Business, or a related field.Minimum of 3 years of experience in performance marketing with a proven track record in paid search and paid social media strategies.Strong experience with analytics and performance measurement tools such as Google Analytics, Google Ads, and Facebook Business Manager.Excellent analytical skills and the ability to mine data for insights that inform strategies.Advanced knowledge of Excel or similar tools for data analysis and reporting.Ability to manage budgets and projects, multitask and meet deadlines in a fast-paced environment.What We Offer:A collaborative work environment in a mission-driven company focused on empowering women's health.Competitive compensation package including salary, benefits, and the potential for bonuses based on campaign success.Opportunities for career development and professional growth.To Apply:Please submit your resume, a cover letter detailing your relevant experience, and examples of successful campaigns you’ve managed.Ovii is committed to equality and diversity in the workplace, and we encourage applications from all qualified individuals.