Campaign Manager, Programmatic

About Publicis Imagine

“If you can dream it, you can do it”- Walt Disney

Publicis Imagine, a division of Publicis Media, is the newly assigned media agency for Disney+, Disney Parks, Experiences and Resorts as well as ESPN/ ESPN+.

We are a bespoke agency created solely for Disney, made of the best talent within the Groupe as well as within the industry, with a sole focus of leading the change and driving businesses into the future.

We also too believe that if you can dream it, you can do it.

We are Publicis Imagine. Dreaming. Doing.

Job Description

Overview

The Campaign manager owns strategic planning and campaign execution for an assigned client. This position is both strategic and tactical in scope, requiring the Campaign manager to independently generate strategic insights for the campaigns in their portfolio and implement campaigns with the support of Campaign Specialists. Campaign managers train Campaign Specialists on client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication.

The ideal candidate will have prior online trafficking and DSP campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. Campaign managers must possess a strong inner drive to contribute.

Responsibilities:Effectively communicate digital strategies and rational for tactical approaches for each campaignExecute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectationsLead campaign setup from beginning tactical stages to ensure timely launchesOversight of larger and more strategic accounts and client relationshipsDevelop, grow, and maintain relationships with customers through exceptional client serviceFormulate proposals for new client opportunitiesManage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launchPartner with Analytics team on campaign measurement reporting and insights generationProvide regular insights to clients detailing performance, campaign optimizations, and new opportunitiesWork with media partners to ensure accurate platform implementationTroubleshoot issues on all pre-production and live campaignsOversee campaign QA processProvide monthly auditing reports to Agency partners and actualize bill/pay systems when applicableLead and assist in coaching, managing, and educating Campaign Managers and Campaign Specialists, helping to support campaignsParticipate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance

Qualifications

Four-year college degreeMust have 1-2 years of experience in bid management, campaign management/optimization, or digital media operationsClient facing experience with the ability to identify risks and effectively manage through issuesUnderstanding of traditional and interactive media planning elementsProficiency in Microsoft Office solutionsStrong analytical thinking and mathematical skillsExcellent communication and writing skillsStrong project management skillsStrong desire to contribute to a team

Additional Information

If you require accommodation or assistance with the application or onboarding processspecifically, please contacthrcompliance_usms@publicis.com.

All your information will be kept confidential according to EEO guidelines.

Veterans Encouraged to Apply

24-4430