Director of Growth Marketing

Our client, a luxury skincare brand, is seeking a Director of Growth Marketing to join their team in a remote capacity. This person will develop and oversee the paid media strategy and day-to-day operations for the company, covering various areas such as Paid Social, Paid Search, Display, Organic Search, and Affiliate Marketing programs.

Job Duties Include:Utilize expertise in measuring returns against efficiency standards, evaluating channel efficacy, and allocating spend systematicallyDevelop and implement paid media strategies, focusing on customer acquisition, conversion rates, and lifetime revenue growthOwn paid media activities from conception to execution, including managing ad creationMaintain a data-oriented approach, setting measurable targets and analyzing campaign performance for continuous improvementEstablish and monitor KPIs on a regular basis, optimizing ongoing and new programs while managing annual budgetManage relationships with performance marketing freelancers, third-party vendors, and platforms, overseeing creative management and performance analysisCoordinate A/B and multivariate testing on audience segmentation, content, and landing page strategiesCollaborate to develop and execute comprehensive campaigns.Engage in cross-functional collaboration for content and asset creation, ensuring alignment with brand standards and luxury positioningDemonstrate success in launching new channels through experimentation and iterative improvementsEnsure all creative and copy align with brand standards and maintain a luxury positioning

Job Qualifications Include:8+ years of paid media experience with a strong emphasis on paid social mediaLuxury consumer experience highly preferredProficiency in measurement tools, including platform reporting and third-party attribution toolsFamiliarity with GA4 and strong analytical skills for data interpretationExcellent organization, planning, and communication skillsProficiency in written and verbal communicationExperience with Asana is a plusEntrepreneurial mindset and a team player

Pay: $150-$180K plus bonus + equity options

While PCG appreciates all applicants, only those qualified will be contacted. Thank you for your application. We look forward to hearing from you!

• *PCG, in good faith, believes that this posted range of compensation is the accurate range for this role at this location at the time of this posting. PCG and our clients may ultimately pay more or less than the posted range depending on candidate qualifications. This range may be modified in the future.

Pyramid Consulting Group, LLC is an Equal Opportunity Employer that takes pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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