Digital Assistant manager

Description: Who We Are:For more than a century, Client has devoted its energy, innovation, and scientificexcellence solely to one business: Beauty. Our goal is to offer each and every personaround the world the best of beauty in terms of quality, efficacy, safety, sincerity andresponsibility to satisfy all beauty needs and desires in their infinite diversity.At client Professional Products, our mission is to support hairdressers and developthe hair industry sustainably, and lead the digital transformation of our industry witha customer-centric approach. Job summary/What You Will Do:The Assistant Manager, Digital will be responsible for the day-to-day execution ofClient Professional's digital initiatives via CRM channels, brand website, SalonCentric website, and apps to increase brand awareness and market share. This position will support the Digital team by working cross-functionally with Marketing,DDX, eCommerce, Creative, Analytics, Legal, and 3rd Party vendors to bringcampaigns to life and achieve business goals. The ideal candidate has strong project management skills, is self-starter, detail-oriented, nimble, inquisitive, willing to learn, and has excellent communication and interpersonal skills.Responsibilities:• Manage brand and SalonCentric email and site annual calendars, ensuringalignment with key partners in Marketing and SalonCentric.• Develop content (SL, PH, and body) and set up briefs for all LP emails (Professional, Consumer, SalonCentric and LEVEL), while partnering with internal teams for approval and scheduling.• Maintain brand and SalonCentric sites by developing and/or localizing brandcontent (including but not limited to PDPs, blog, promotions, education, metadata for SEO), while partnering with Marketing, Education, Creative, and 3rd party vendors.• Project manage the digital marketing briefing process by partnering closelywith the Creative team in submitting and reviewing requests, ensuring thatdesigns align with site and email marketing best practices for optimalengagement rates.

C1 - Internal use• Work closely with 3rd party vendors to set up email campaigns, ensuringflawless execution by delivering approved assets, reviewing email proofs andproviding feedback.• Assist in the development of segmentation across touchpoints to advancepersonalization.• Perform email A/B tests and report on performance to continually optimizecampaigns.• Assist with monthly reporting, including but not limited to website, emailmarketing, and database growth initiatives, in partnership with Analytics teamand 3rd party vendors. Present findings and recommendations for optimizations to Director, Digital.• Create quarterly CRM and Site performance decks to disseminate digitallearnings.• Continuously identify opportunities for process efficiencies• Ad hoc responsibilities as required.

Required qualifications/ What We Are Looking For

• Bachelor's degree required, preferably in Marketing, Digital Marketing,Business or related fields preferred.• 1+ years of relevant digital marketing experience (ie. site, email, SMS marketing).• Experience in SalesForce Marketing Cloud, Tableau, Google Analytics, and PowerBI is a plus.• Excellent project management skills with the ability to work in a fast-pacedenvironment.• Ability to prioritize and efficiently manage multiple projects, while meetingdeadlines.• Team player with the ability to work independently.• Strong interpersonal skills, able to interact with all levels of management.• Self-starter, able to adapt quickly to changing priorities.• Highly organized, analytical and detail oriented.• Excellent written/oral communication skills.• Proficient in Microsoft Office.• Inquisitive and willing to learn about digital trends and best in class practices