Content Developer
π Role Overview & Responsibilities
Rhode Island Department of HealthDivision of Environmental HealthCommunications Specialist SummaryThe Rhode Island Department of Health (RIDOH) has retained Knowledge Services to provide a Communications Specialist to support the Division of Environmental Health and its Communications Manager in implementing communications and marketing strategies.Duties include:Work with public health colleagues (e.g., RIDOHβs Center for Healthy Homes and Environment, Center for Food Protection, and Center for Drinking Water Quality) to plan, research, develop, implement, and evaluate communications projects for environmental healthPartner with subject matter experts, external vendors, and/or academic partners to conduct qualitative/quantitative data collection to inform communicationsDevelop, review, and tailor public health messages and materials for targeted audiences, including applying best practices to reach people with different levels of health literacy, digital literacy, and science literacyCoordinate design and production of environmental health communication materials, working with subject-matter experts, internal graphic design and production team members, and external vendorsDevelop, implement, and evaluate environmental health communication projects and campaigns, including but not limited to lead poisoning prevention and heat-related illnessLead the development of paid and organic social/digital media activitiesManage a marketing or communications vendor that is developing and implementing a campaignProvide strategic guidance and communications feedback to public health colleagues, as neededEnsure that messages and materials adhere to agency communications policies and standards for branding, graphics, style, Culturally and Linguistically Appropriate Services (CLAS) Standards, and accessibilityAttend and provide support for community-based meetings and eventsComplete related duties as assignedKnowledge, Skills, and AbilitiesA thorough knowledge of health communications, social marketing, health literacy, design, and public relations principles, practices, and techniquesExcellent writing and editing skills, including writing in plain languageStrong verbal communication skillsKnowledge of the principles, practices, and techniques of public health and health equityA thorough knowledge of social media principles, practices, and techniques, and the ability to apply such knowledge to write effective social media content and assist with monitoring agency social media accountsA thorough understanding of writing for websites and website developmentThe ability to research, develop, implement, and evaluate evidence-based public health communication and/or social marketing campaignsAbility to work independently to manage multiple projects and deadlines, with attention to detailStrong organizational skillsThe ability to work across interdisciplinary teams and establish and maintain effective working relationships with superiors, associates, public groups, private and public agencies, and community partners and members from diverse backgroundsProficiency using Microsoft Office productsRelated capacities and abilitiesEducation and ExperienceEducation: Masterβs Degree in public health, communications/public relations, marketing, one of the social sciences, or related fieldExperience: Minimum of 5 years of employment in a position involving program/campaign development in the field of public health, communications, or a related field.Experience leading the development and implementation of marketing, social media, or communications campaignsExperience writing and developing communications materials, presentations, social/digital media, and written reports tailored to specific and non-technical audiencesOr, any combination of education and experience that shall be substantially equivalent to the above education and experience
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