Field Marketing Manager

At Saatchi we believe in creating ideas that can live anywhere. We believe that when we work as a team, nothing is impossible.We strive to bring out the best in each other and in ourselves, and expect applicants to understand the value of close collaboration.We also believe that creating transformational work requires passion, tenacity and a focus on measurable results and business success for the Clients we service.

Saatchi & Saatchi currently maintains a hybrid work policy to work in-office three days per week and remotely the other two days each week.

Job Description

This role will be under Synergize. Synergize is the paid search arm of Saatchi & Saatchi and they are a hyper-focused agencydedicated to paid and organic search. Our goal is to drive auto intendersdown the funnel quickly fromawareness to purchase to retention. We achieve this with provenexperience, first-to-marketinnovation, and class-leading support.Review and manage the performance of Client SEM programs and plansSchedule and execute both in-person and online meetings with day-to-day Client contacts and their teamsServe as Client liaison to SEM execution teamWork with Saatchi & Saatchi team to understand overall Client campaigns and Media StrategiesWork with Regional Client on overall monthly and annual business goals and sales plansWork with Director of Field Operations on presenting overall strategy and performance details to Regional Client staffShare and present SEM performance details to internal staffAs the primary Client SEM contact, the Field Marketing Manager will be responsible for the overall success of the SEM programDevelop an understanding of the overall strategy, tactics and goals of SEM programBecome an internal and external ambassador for overall program effectiveness, success and performanceThe Field Marketing Manager will be required to travel (25% to 50%) to their Client’s market, executing meetings and maintaining regular contact with key Client personnelThis position will also require the knowledge, either previous or learned, of the Client’s core business and overall category as a wholeThe Field Marketing Manager will be responsible, flexible and comfortable executing both one-on-one and Group meetingsThe position requires the reviewing and analyzing of dashboard data, identifying trends and developing insightsThe position also requires the management of Client budgets, identifying and vocalizing increase or decrease needs

Qualifications

4+ years of relevant experienceAutomotive Dealer and client communication experience highly preferredUnderstanding and experience with SEM is a highly preferredAdvertising Agency experience is highly preferredPrior experience working with Digital Advertising is a mustAn understanding of integrated communications (TV, Radio, Digital, Sponsorships, etc.) is also required in order to effectively understand the larger AccountPrior experience in retail advertising or automotive category is a plus, but not requiredAttitude:Must assume a high level of enthusiasm and possess a positive, “team-first” attitudeMust be a self-starter: quick learner, intuitive, and proactiveMust have an outgoing and positive personality with a “nothing’s impossible” approach to daily tasksMust be a “team player” embracing and enhancing the tone for the office and Agency culturePresentation/CommunicationAbility to effectively communicate strategy and performance details to ClientsAbility to effectively present in front of GroupsExcellent written communication skillsExceptional meeting preparationAdept ability to provide updates and share information to all reportsHigh degree of professionalism:Strong focus on accuracy, attention-to-detail, and timeliness is a mustMust be able to respond well under pressureAnalytic & Strategic Skills:Ability to analyze data and arrive at sound conclusionsAbility to develop focused, insightful strategies and to effectively/efficiently execute tactical plansExceptional organizational and time-management skills:A keen ability to prioritize workload and manage multiple tasks simultaneouslyAbility to maintain productivity while working at a fast paceInnate ability to organize logistics of core Client Group’s tasks and keep things on-track and on-time is essentialComputer Aptitude:Thorough knowledge of Microsoft Word, Excel, and PowerPoint is a must

Additional Information

All your information will be kept confidential according to EEO guidelines.