Senior Manager, Gene Therapy Marketing

The Senior Manager, Gene Therapy Marketing drives the development and implementation of key brand strategies and initiatives in the US Market. The Senior Manager supports the development and execution of clear, concise, and actionable brand strategic and tactical plan to optimize the launch and commercial success of Sarepta’s first DMD gene therapy asset, including development of unbranded and branded promotional materials. The Senior Manager is responsible for collaborating with multiple cross-functional groups, including but not limited to Medical Affairs, Patient Affairs, Patient Services, Sales, Regulatory, Market Research, Commercial Operations, Legal, and Commercial leadership.

Primary Responsibilities Include

Development, creation and implementation of unbranded education and branded promotional materials to support the patient/ caregiver audienceExecution of a Patient/Caregiver marketing strategy, which includes defining a patient experience that will support of education and instill trustEnhance current CRM platform and digital tactics to enable effective communications that will engage and support the DMD community throughout the patient journeyCollaborate with patient services partners within Sarepta to ensure adequate training, materials, and support through launchContribute to design and development of patient ambassador program in collaboration with marketing and cross functional partnersInform strategic recommendations based on market and disease dynamicsIdentify market research needs, align on market research plans and translate findings into portfolio strategies and forecasting assumptionsWork and manage all vendors/agencies successfully and effectivelyRepresent marketing function as the PRC reviewer for promotional materialsPerform other related duties as needed

Desired Education And Skills

BA/BS degree in business, marketing or science required7-9 years of pharmaceutical / biotech experience with a minimum of 5+ years in U.S. pharmaceutical marketing (pre-launch or in-line) or relevant experienceExperience in brand marketing/product management is required; product launch experience in rare disease preferredStrong, team-oriented leader with excellent communication skills and the ability to influence, lead, negotiate and work effectively at all levels across the organizationExperience in successfully representing the commercial perspective during the regulatory/legal review of launch promotional materialsStrong qualitative and quantitative analytical, communication and project management skills to effectively translate ideas and insights into actionable plansExcellent organizational skills, sufficient to multi-task in an extremely fast-paced environment with changing prioritiesExcellent communication skills and ability to influence across multiple functionsEnthusiasm, confidence, ability to work on multiple tasks, problem solving ability, comfort in an ambiguous environment, and ability to prioritize effectively to meet organizational objectivesAbility to regularly commute into our Cambridge location, as needed

This position requires work on site at one of Sarepta’s facilities in the United States.

The targeted salary range for this position is $132,000 - $165,000 per year. Sarepta is making a good faith effort to be transparent and accurate around our hiring ranges. The salary offer is commensurate with Sarepta’s compensation philosophy and considers factors including, but not limited to, education, training, experience, external market conditions, criticality of role, and internal equity.

Candidates must be authorized to work in the U.S.

Sarepta Therapeutics offers a competitive compensation and benefit package.

Sarepta Therapeutics is an Equal Opportunity/Affirmative Action employer and participates in e-Verify.