Hybrid - Paid Search Analyst (Up to $125K, Google Analytics Cert.)
📋 Role Overview & Responsibilities
Job Description
Digital Marketing Analyst (Google Analytics Cert. Req.) - HYBRID
Location: Within ~1.5 hours of North Philadelphia (PA, NJ, NY)
Salary: $115,000-$125,000+ plus discretionary annual bonus ~10%
Benefits: Medical, Dental, & Vision (Company pays 100% for Families) + PTO
Job Type: Full-Time
Hybrid Schedule: 4 days remote & 1 day in office (Th)
Typical Hours: 8:00am – 4:00pm EST Flexible
Start Date: ASAP
Sponsorship: Not available
Relocation Assistance: Not Available
Digital Marketing Analyst (Google Analytics Cert. Req.) – HYBRID Description
Our client in the affiliate marketing industry is looking for a Digital Marketing Analyst to add to their hybrid team, meeting in person one day per week at a coworking space in Lehigh County, PA (zip: 18034). In this role, you will play an integral role in data-driven marketing operations by providing accurate and actionable insights regarding digital marketing across multiple client accounts. The preferred candidate will possess digital analytics expertise gained in an agency or media/affiliate publishing environment, with hands-on experience analyzing any of the following: Affiliate, Paid Search, SEO, Paid Social, Display, Analytics, CRO, or similar disciplines. Success in this role demands a combination of strong initiative, meticulous attention to detail, a process-oriented mindset, and a solutions-focused approach. You’re a fast learner who isn’t afraid to ask questions and is a naturally curious, master problem solver who is always obsessed with ways to “make things better.” This is a great opportunity to join a growing and successful company that places a significant emphasis on collaborative teamwork, valuing each team member's contribution and recognizing their potential to make a substantial impact on the business.
Digital Marketing Analyst (Google Analytics Cert. Req.) – HYBRID Responsibilities
Lead data-driven marketing analysis, enhancing overall campaign success
Provide precise insights to marketing managers through daily, weekly, and monthly reports
Collect, clean, structure, and analyze data in Excel from 25-30 sources
Ensure data accuracy through quality assurance checks and pre-launch verifications
Monitor and validate accurate tracking of key performance indicators (KPIs)
Understand and leverage tracking methodologies for paid search campaigns
Proactively identify opportunities to optimize media spend and scale paid media investment
Synthesize actionable conclusions from diverse data sources to influence strategic decisions
Foster relationships with external partners; platforms, tools, technology, agencies, consultants…
Collaborate with team members and business leaders to develop and understand metrics packages
Innovate and propose methods to enhance overall business efficiency, automation, and profitability
Digital Marketing Analyst (Google Analytics Cert. Req.) – HYBRID Qualifications
Bachelor’s degree required
Google Analytics certification is required
3+ years of digital analytics reporting experience at an agency or media/affiliate publisher is required
Experience with tracking & analyzing daily performance data is required
Strong analytical and technical skillset with advanced Excel skills is required
Ability to collaborate in-office 1 day per week (Th) is required (plus 3-4 days for initial training)
Reliable internet, a dedicated workspace, & initiative to succeed in a remote position is required
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This position is located in Philadelphia, PA with potential relocation and sponsorship assistance depending on candidate qualifications.
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