Content Manager
📋 Role Overview & Responsibilities
Our client located in Nashville, TN is seeking a Content Manager (automotive) to join their team on a hybrid bases. This is an excellent opportunity for someone looking to grow their career and join a dynamic team in the automotive industry.
The Content Manager position is a direct hire opportunity with a hybrid schedule.
Responsibilities:Develop and implement a comprehensive technical content strategy aligned with the needs and preferences of automotive enthusiasts Plan and organize the creation and distribution of technical content, including repair guides, step-by-step tutorials, troubleshooting tips, and how-to videosDevelop a content roadmap that outlines topics, formats, and publishing schedulesIdentify target audience segments and create content plans that cater to users with varying skill levels, vehicles, motivations, and usageLead content brainstorming sessions with subject matter experts and creative teams to generate innovative and valuable content ideas for target segmentsStay up-to-date with automotive trends, technologies, and best practices to drive content innovationReview and edit content for clarity, consistency, and adherence to technical specifications with production sourcesEstablish content governance guidelines, voice, tone, and style to ensure technical content is consistent and user-friendlyCollaborate with writers, designers, video producers, and other stakeholders to create visually appealing and instructional technical contentCoordinate content production schedules and ensure timely delivery of content assets from production sourcesMeasure the performance of technical content, including user engagement, feedback, and effectiveness in guiding users through automotive tasksSupport strategies to promote DIY content through search engine optimisation (SEO), PR, social media, email marketing, and automotive communitiesRequirements:Track record in automotive content production across a number of channels (social media, brand, product etc.)Experience in Technical Writing and/or Content Marketing and DevelopmentBachelor's degree ideal, Master's degree is a plusExpertise in vehicle systems, mechanics, and repair processesFamiliarity with content management systems (CMS), SEO tools, and analytics platforms to increase content awareness/consumptionStrong DIY-first mindset with the ability to express the perspective of the end-consumerGo-getter and proactive personalityBenefits:Full benefits package 401k programStrong PTOTuition Reimbursement
Job Title: Content Manager (Automotive)
Opportunity: Direct Hire
Location: Hybrid in Nashville
Desired Skills and Experience
- Track record in Automotive content production across a number of channels (social media, brand, product etc.)
- Experience in Technical Writing and/or Content Marketing and Development
- Bachelor's degree ideal, Master's degree is a plus
- Expertise in vehicle systems, mechanics, and repair processes
- Familiarity with content management systems (CMS), SEO tools, and analytics platforms to increase content awareness/consumption
- Strong DIY-first mindset with the ability to express the perspective of the end-consumer
- Go-getter and proactive personality
Frequently Asked Questions
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This position is located in Nashville, TN with potential relocation and sponsorship assistance depending on candidate qualifications.
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