State Manager California
π Role Overview & Responsibilities
Job Summary:The California State Manager position will manage all aspects of multiple markets to achieve the sales and distribution objectives in both the Off and On-Premise channels. The position requires a self-motivated, organized, energetic, high sense of urgency, and creative person with sales and management experience.
Location Preference:While this position is based in the Los Angeles area, we highly encourage applications from candidates throughout Southern California. Proximity to Los Angeles is preferred due to the nature of the role, which may require frequent on-site presence or local engagements. If you are passionate about the opportunity and reside in Southern California, we look forward to receiving your application. Key Duties/Responsibilities:Execute sales strategies and plans for the assigned area, considering market conditions, distributor alignment and competition.Identify new business opportunities and develop relationships with key distributor managers in all divisions including off premise, on premise and chains.Build and maintain relationships with key customers in top accounts to understand their needs and preferences and address their concerns.Analyze sales reports on performance and identify areas for improvement and opportunities for sales and distribution.Recommend initiatives to advance sales and distribution.Assist with the preparation and delivery of impactful sales presentations for sales meetings, key account meetings, Quarterly Business reviews, annual strategy meetings and portfolio planning.Work with and train the distributor sales teams on product knowledge and sales techniques, including on premise, off premise and chains.Sell new and expanded distribution to off premise and/or on-premise accounts.The California State Manager will aggressively target designated account lists both individually and in partnership with distributors to maximize distribution, shelf presence, displays, cold box and secondary locations.The California State Manager will use both IDig and Karma platforms daily to plan, record and analyze their business.The California State Manager will secure new placements, drink features and menu items in the on premise.Merchandising each account in accordance with brand standards set forth by WSBCPreplan weeks and days in advance, in order to work their plan.Should be in the market 90% of the week calling on accounts and driving depletions.Other duties as assigned. Required Skills/Abilities:Excellent verbal and written communication skills.Excellent verbal and written presentation skills, comfortable presenting to large groups.Excellent sales and negotiation skills.Excellent organizational skills and attention to detail.Strong time management skills with a proven ability to meet deadlines.Strong analytical and problem-solving skills.Proficient with Microsoft Office Suite or related software.Ability to travel overnight, work evening and occasional weekend events. Education and Experience:Bachelorβs degree required.5 to 10 plus years of industry sales and management experience required.1-5 years of supplier experience calling on all levels of the distributor preferred. Physical Requirements:Prolonged periods of sitting at a desk and working on a computer.Regular short/long distance travel to customers, distributor markets, crew drives, and or meetings.Regular late night or weekend events.Must be able to lift up to 50 pounds at times. Western Spirits is an Equal Opportunity Employer and as such, all applicants and/or employees seeking promotional opportunities will be considered without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. Additionally, as dictated by state laws, employment with Western Spirits is at will. This means your employment is for an indefinite period of time and it is subject to termination by you or Western Spirits, with or without cause, with or without notice, and at any time.
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This position is located in Los Angeles, CA with potential relocation and sponsorship assistance depending on candidate qualifications.
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